The 20 Most Influential People in Poker - #19 - Brian Balsbaugh
In the sports world. having a great agent can mean the difference between getting what you are worth and getting taken advantage of by your team.
In 2003, the concept of a poker agent did not exist. However, Brian Balsbaugh changed this when he created Poker Royalty.
Poker Royalty is an organization that offers a variety of services including player management, licensing, media, and even poker speakers for various events.
Some of the pros under the Poker Royalty banner are Phil Hellmuth, Daniel Negreanu, Jennifer Harman, Scotty Nguyen, Johnny Chan, and Doyle Brunson. In addition to professional players, Poker Royalty represents celebrity players. Among those are Jerry Buss, Orel Hershiser, and Jason Alexander.
Since creating Poker Royalty, thousands of endorsements have been signed and many of the players of the have went on to become recognized superstars of the game. Much of this is due to Balsbaugh's work.
A lot of Balsbaugh's success came because, as he has stated, "I was in the right place at the right time."
Balsbaugh came into poker just before the beginning of the poker boom after the 2003 World Series of Poker. He has even admitted that if he had started about six months sooner than he did, he would have quit due to lack of response.
However, his perfect timing allowed him to put himself in a prime position to start what is now the premier poker marketing company in the world.